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Become a Content Strategist (Linkedin Learning)

Create effective content marketing campaigns as a content strategist. In this path, you'll learn how to send the right message to the right people at the right time, to create the right content strategy for your marketing team and get the most out of your campaigns.

Advertising Foundations - Lynda

Learn the fundamentals of effective advertising and marketing communications. Former NYC ad executive Jane Barratt provides an overview of the current media landscape and the building blocks and relative costs of a basic advertising plan.

UX Foundations: Content Strategy

This course takes you through the process of analyzing and reshaping your content'not only text but also video, imagery, social interactions, and the metadata that underlies it all so that it accurately communicates your brand and message and keeps your users coming back.

How to Manage a Brand - By Lytho

This course is video-based and it comes with exercises and templates to help you manage a brand in the most optimal and efficient way. This is an intermediate course for professionals that know the basics and want practical advice to maximize their impact.

Introduction to Social Media Advertising

Join Buffer Social Media Strategist Brian Peters for an engaging and friendly class on the essentials of social media advertising. This is a one-of-a-kind, tactical class that will take you from "zero to sixty," giving you the confidence to make decisions that set you up for success

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