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The Ultimate Sales Machine

The Ultimate Sales Machine shows you how to tune up and soup up virtually every part of your business by spending just an hour per week on each impact area you want to improve. Like a tennis player who hits nothing but backhands for a few hours a week to perfect his game, you can systematically improve each key area.

Digital Marketing for Dummies

Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers

Become a Content Strategist (Linkedin Learning)

Create effective content marketing campaigns as a content strategist. In this path, you'll learn how to send the right message to the right people at the right time, to create the right content strategy for your marketing team and get the most out of your campaigns.

Advertising Foundations - Lynda

Learn the fundamentals of effective advertising and marketing communications. Former NYC ad executive Jane Barratt provides an overview of the current media landscape and the building blocks and relative costs of a basic advertising plan.

UX Foundations: Content Strategy

This course takes you through the process of analyzing and reshaping your content'not only text but also video, imagery, social interactions, and the metadata that underlies it all so that it accurately communicates your brand and message and keeps your users coming back.

How to Manage a Brand - By Lytho

This course is video-based and it comes with exercises and templates to help you manage a brand in the most optimal and efficient way. This is an intermediate course for professionals that know the basics and want practical advice to maximize their impact.

Marketing Smarts podcast

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can search, refine, and find exactly what you're looking for.

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